Salesforce CPQ vs Conga vs DealHub: Quoting Compared
Lightbridge Cloud compares Salesforce CPQ, Conga, and DealHub against the quoting rules a business must preserve. Existing Salesforce CPQ customers face a retention or transition decision, while new buyers need available alternatives. Conga and DealHub deserve evaluation through representative quotes, approval exceptions, and the systems that consume the final quote.
Salesforce CPQ vs Conga vs DealHub: head-to-head comparison
Salesforce CPQ represents an existing installation in this table. Conga and DealHub represent alternatives to evaluate. The comparison distinguishes documented product capabilities from the quote scenarios Lightbridge Cloud recommends testing.
| Dimension | Salesforce CPQ | Conga CPQ | DealHub CPQ |
|---|---|---|---|
| Buyer starting point | An existing installed platform to assess for retention or transition; no longer sold to new customers. | An alternative CPQ candidate; identify the exact Conga product and deployment proposed. | An alternative CPQ candidate; define the quoting and CRM integration scope. |
| Configuration and pricing | Inventory the bundles and pricing behavior in your installed configuration. | Conga documents guided configuration, product validation, and a catalog for varied offerings. | DealHub documents guided quoting and fixed, tiered, and usage-based pricing models. |
| Approvals | Record the actual approval paths and exceptions in the current environment. | Require a demonstration of your approval matrix and how revisions trigger review. | DealHub describes automated approvals; demonstrate discount exceptions and resubmission. |
| CRM dependency | Map current Salesforce quote records and downstream consumers. | Verify the CRM connection and data ownership for the specific Conga offering. | Validate the proposed CRM integration with your actual opportunity and quote lifecycle. |
| Business change | Use current quote outputs as a baseline; separate necessary rules from unused configuration. | Replay representative quotes and identify rule redesign or data transformation. | Replay the same quotes and test amendments, renewals, and handoff behavior. |
| Operating ownership | Document who can safely change the installed catalog and rules. | Have the future administrator change a bundle and validate affected quotes. | Have the future administrator change a pricing rule and explain its effect. |
Salesforce CPQ is an installed-base comparison, not a new-purchase option
Salesforce CPQ reached End of Sale on March 27, 2025. Revenue Cloud Advanced, now under Agentforce Revenue Management branding, is the named successor. Read the Salesforce CPQ End of Sale guide for the transition detail. This comparison focuses on quoting fit and the evidence needed to assess alternatives.
An existing Salesforce CPQ customer should begin with working quote outputs, active rules, and known maintenance problems. A new buyer should evaluate available products, including the Salesforce successor where relevant, without treating classic Salesforce CPQ as available to purchase.
Conga CPQ warrants a test of catalog and configuration complexity
Conga CPQ product overview describes guided configuration, quote validation, and a catalog spanning goods, services, and subscriptions. Lightbridge Cloud would evaluate Conga where interacting product rules are a major constraint. Require the proposal to identify the exact product, deployment, and CRM connection.
Build a quote with incompatible options, a required service, and a negotiated exception. Then revise quantities after approval. Ask the demonstration team to show which validations rerun and which downstream records change. Do not infer that buying another Conga product supplies the complete CPQ scope.
DealHub CPQ warrants a test of guided quoting and commercial changes
DealHub CPQ overview describes guided selling, automated approvals, and support for several pricing models. It also describes new business, renewals, and amendments. Those are useful starting points for a pilot; they do not prove that your specific pricing rules will transfer unchanged.
Give a seller the same quote used in the Conga evaluation. Add a midterm change, an approval rejection, and a revised start date. Check both the seller experience and the final data sent to connected systems. Record any logic that needs configuration, custom work, or a changed business process.
Lightbridge Cloud compares CPQ evidence and leads partner delivery
For Salesforce CPQ, Conga, and DealHub, score quote correctness before presentation quality. Use expected outputs approved by the business, covering a routine quote and difficult exceptions. Require a delivery estimate tied to demonstrated gaps and define who owns catalog changes after launch.
CPQ selection advisory runs in-house at Lightbridge Cloud. Hands-on implementation for Salesforce CPQ, Conga, and DealHub runs through vetted partners under Lightbridge Cloud's project management and technical leadership. Lightbridge Cloud accepts no vendor kickbacks, reseller quotas, or partner-tier incentives. See CPQ platform selection for the evaluation process.
This guide covers CPQ platform fit and implementation planning. For accounting and the broader quote-to-cash process, consult Lightbridge ERP.
Salesforce CPQ vs Conga vs DealHub: frequently asked questions
- Can a new customer still buy Salesforce CPQ?
- Classic Salesforce CPQ is no longer sold to new customers. New buyers should assess available alternatives and the named successor, Revenue Cloud Advanced under Agentforce Revenue Management branding. Existing customers have a different starting point because they already operate the installed product.
- Is Conga CPQ or DealHub CPQ the better Salesforce CPQ replacement?
- Neither is an automatic replacement. Compare both against your product rules, pricing behavior, approvals, and CRM dependencies. Use the same difficult quotes and expected outputs to identify gaps before selecting a target platform.
- Does remaining on Salesforce CRM determine the CPQ choice?
- No. Existing CRM investment is relevant, but the CPQ decision still depends on quote correctness, integration fit, and ongoing administration. Confirm the exact product and interface proposed for each candidate.
- Will Salesforce CPQ rules transfer automatically to Conga or DealHub?
- Do not assume automatic transfer. Inventory active rules and map required business behavior into the target design. A pilot should establish which behavior can be configured, which needs redesign, and how quote outputs will be validated.
- Does Lightbridge Cloud deliver Salesforce CPQ, Conga, or DealHub in-house?
- Lightbridge Cloud runs CPQ selection advisory in-house. All hands-on implementation for Salesforce CPQ, Conga, and DealHub is performed by vetted partners under Lightbridge Cloud's project management and technical leadership. Salesforce CPQ is not an in-house delivery exception.
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